Marketing MCQs

Marketing MCQs cover consumer behavior, marketing mix, branding, pricing, segmentation, digital marketing, and research. Ideal for exams, interviews, and business studies, they enhance strategic thinking and keep learners updated with evolving market trends.

Q: A marketing strategy outlines
A) Advertising design only
B) Company mission only
C) Annual revenue
D) Overall game plan to reach and convert target customers
Q: CRM software assists in
A) Product design
B) Customer Relationship Management
C) Pricing
D) Office decoration
Q: Service marketing deals with
A) Tangible products only
B) Intangible offerings like banking, tourism, and education
C) Agriculture
D) Employee bonuses
Q: A product’s packaging serves
A) Protection, promotion, and information
B) Legal compliance
C) No function
D) Only aesthetic value
Q: A niche market focuses on
A) Undifferentiated customers
B) Rural suppliers
C) Specialized segments with unique needs
D) Broad audiences